The importance of building a strong online presence cannot be stressed enough. The list of benefits that can be reaped is long, yet it is quite shocking how many organizations settle for shabby sites or do not invest in them at all. Well, ignoring the immense value and potential of the online aspect is a quick way to fall...

President-elect Donald Trump built his campaign on the promise that he could bring manufacturing jobs back to the United States. It’s a lofty, worthwhile goal that could potentially improve the U.S. economy by giving more people access to well-paying jobs. That’s the argument, at least. Unfortunately, there are plenty of signs that Trump’s approach to bringing more manufacturing jobs to...

Do you ever feel like you are scrolling aimlessly through your social media become overwhelmed by all the content on your newsfeed? Not all of us have the time to sit, scroll, and post sporadically throughout the day. If you’re an entrepreneur then your social media channels are likely a large part of your livelihood, which means these channels...

Small businesses have to adapt their management policies to the modern times, whether they want it or not. Since the majority of contemporary business trends are related to the Internet, business ventures that don’t play their cards on the online table are highly likely to lose their bankroll and go bankrupt. However, this race includes some merciless players, so...

How much do you know about your website customers? Sure you know what pages they like and what products they buy, but do you know what they think of your website? Do you know their path to purchase and customer journey? If the answer is no, then you could be holding back your potential revenue stream by creating poor...

Cybersecurity has become such a burning issue for every company out there that no one is ignoring it anymore. Even smaller companies who thought they were safe just a year ago have realized that a new breed of hackers is targeting small-to-medium enterprises just as happily as huge corporations. Whereas 2016 has definitely been the year of ransomware, 2017...

Freelancers don't get company time sheets, benefits, or paid vacation. The trade-off is working outside an office and pursuing a personalized career. Sometimes, though, it would be nice if freelancers didn't have to worry about invoicing and hours tracking so they could spend more time being creative and building their businesses. If you're a freelancer feeling frustrated with the...
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